Project

CNTAA College

Case study

CNTAA College: advertising and social media for an aesthetics academy

The Canadian Natural Therapy and Aesthetic Academy (CNTAA) in North York, Toronto “offers online professional education, hands-on workshops, credential assessment and certificate” programs for people building a career in aesthetics. White Dolphin worked on the academy’s advertising, brand presence and Instagram.

Client Aesthetics and beauty education academy
Location North York, Toronto
Services Advertising, branding, Instagram

The challenge

Prospective students compare several schools and course formats before they enrol. An academy needs to reach them where they look, explain its programs simply and keep a consistent, credible brand.

What we did

Advertising. Campaigns promoting the academy’s courses and workshops to prospective students.
Brand presence. A consistent presentation of the CNTAA brand across campaigns and social media.
Instagram. Content showing the academy’s courses and workshops.

Project highlights

Education marketing aimed at career changers and working professionals.
One of several aesthetics-education clients, alongside the Canadian Board of Aesthetic Medicine.