Robey Beauty

Case study

Robey Beauty: Meta advertising and lead nurturing for a beauty and skincare clinic

Robey Beauty is a beauty and skincare clinic. The goal was to build awareness, increase engagement with its existing audience and turn more interested people into loyal clients.

• Client Beauty and skincare clinic
• Goal More awareness, engagement and loyal clients
• Services Website, Meta advertising, lead magnets, CRM automation

The challenge

Robey Beauty wanted a complete digital marketing approach: reach new clients, engage the existing audience, and capture contact details from people who showed interest in its treatments.

What we did

• Meta advertising. Targeted Facebook and Meta campaigns for people interested in beauty services and skincare treatments, using location, demographics and interests.
• Lead magnets. Exclusive discounts, free consultations and beauty tips guides, placed on the website and in the ads.
• CRM automation. HighLevel CRM captures each lead and handles follow-up through automated workflows, reminders and email campaigns.
• Website. A custom WordPress website where the offers and lead capture live.

What is in place now

Advertising, lead capture and follow-up work as one system, so each new enquiry is captured in the CRM and nurtured on time.

Related services

Paid advertising · Website design · Content marketing