AplusWealth – Custom WordPress Website & AI-Powered Insurance Tool
We developed a fully custom WordPress website for AplusWealth, offering a comprehensive suite of financial services. We also implemented an AI-powered program to help users find the best insurance policies and connect directly with an advisor, alongside dedicated content marketing, video production, and a custom CRM system for seamless client management.
Custom Website Design
A personalized experience for financial services.
Content Marketing
Educating clients on financial strategies.
AI Insurance Tool
Find best value policies instantly.
CRM Integration
Seamless client management and follow-ups.
Understanding Client Needs
AplusWealth focuses on educating clients about personal finance, offering tailored services for investments, insurance, tax planning, and retirement. They wanted a digital platform that combines client education with practical tools for decision-making. Our goal was to deliver a solution that both informed and empowered their clients.
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Custom WordPress Website Development
The website was designed to reflect AplusWealth’s commitment to education and client service. We crafted a clean, professional site that showcased their services—investment funds, insurance, tax-free savings accounts, and more. The site was optimized for easy navigation, providing clear calls-to-action for clients to explore services and get in touch.
AI Insurance Tool - Get Covered
One of the standout features was the integration of an AI-powered life insurance quoter. This tool allows users to compare policies from all major Canadian insurers instantly. By entering basic information (age, gender, health condition, coverage preferences), the tool provides pricing in under 10 seconds, making it a game-changer for prospective clients looking for quick, accurate quotes.
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Content Marketing & Video Production
To engage clients and keep them informed, we developed a content marketing strategy that included blogs and video content on key financial topics. We also produced informative videos that explained financial concepts and helped clients navigate the complex world of personal finance.
CRM & Follow-up System
A custom CRM system was integrated to streamline client management. This system allows AplusWealth to track interactions, automate follow-ups, and provide a seamless experience for clients from initial contact to policy delivery. The CRM ensures that no lead is lost and that clients receive personalized attention throughout their journey.
